On this episode of Felly’s Fishbowl, I’m sharing all about what Should Marketing is, how to identify if you’re stuck in a toxic cycle of marketing from a place of should and 2 simple steps you can take today to break the routine.

Should marketing is damaging to your business for so many reasons and I never want my clients or listeners to fall into the habit of doing something because they think they should. You should love the content you create and your audience can tell when you don’t.